Brain Training

EIEF Edge Awards Winner

The winner of the prestigious EIEF Edge Award was announced last night as the industry gathered at top venue the Jam House in Edinburgh to celebrate the best of interactive entertainment. Nintendo's handheld phenomenon Brain Training was voted number one out of a shortlist of eight acclaimed title.

'Å“The Edge Award shortlist is always an eclectic mix, but this year's was particularly wide-ranging,'? said Margaret Robertson, editor of leading games magazine Edge. 'Å“We're delighted that Brain Training won : it's a great ambassador for gaming and proves that the instincts for making rewarding and entertaining software that Nintendo has honed for decades can be applied in entirely unexpected ways.'?

David Yarnton, managing director of Nintendo UK commented, 'Å“Winning this award recognizes the innovation and creativity behind Brain Training. It's wide appeal to both young and old, gamers and non-gamers alike demonstrates our success in moving the boundaries of traditional gaming.'?

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