Majesco Video

A long time since we heard of Majesco's Video cartridges...

A long time since we heard of Majesco's Video cartridges...

Majesco Sales today announced that it has secured approval to apply its new video technology to Nintendo's Gameboy Advance system and create new products for distribution throughout North and South America. The technology enables the almost 17.4 million consumers who own a Gameboy GBA or GBA SP, to view a wide variety of content (including cartoons) without the need of any additional hardware.

"The power, flexibility, and vast installed base of Nintendo's Game Boy Advance systems opens up a potentially significant stream of revenue," said Jesse Sutton, President and Chief Executive Officer. "Our new video technology not only offers consumers an entirely new way to enjoy their Game Boy Advance, but further underscores our commitment to developing leading-edge technology and exciting new entertainment experiences."

Majesco's new video compression technology presently allows viewing of approximately 45 minutes of quality color video with the capability to view 90 minutes of color video under development (all in a normal cartridge). Approximately 12 video titles are scheduled to launch at retail in time for spring 2004.

The video technology incorporates standard 'DVD-style' player controls and features color video across 100 percent of the screen, a significant advantage over most current competitive technologies that limit viewing to black & white video and/or a reduced portion of the screen.

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